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04Nov

Designing Postcards That Get Read, Not Recycled

04 November 2014   Kristen     0 Comments

In the weeks and days ramping up to Election Day yesterday, many people have been feeling inundated with postcards from every politician imaginable. Lots of those postcards never even got a glance and went straight into the recycling bin. Sadly, this is the fate of so many postcards. After all the expense and design time and planning that goes into them, it's really a shame. Postcards are very cost effective and they do work very well, but they have to be done right or it's into the bin they go.

Here's how you can make postcard marketing work for you!

28Oct

GLAD WORKS Goes to the Dogs: A Tail Written By the GLAD WORKS Pups

28 October 2014   Kristen   2 Comments

Last week, we had "Bring Your Dog to Work Day."  

We know: we are seriously cool and you are very jealous.  

You should be.

As it turns out, it was a huge success and we think it was pretty much the best day of our dog's lives. Tails wagged, old friends were reunited and new friends were made. There were so many pets and treats—it was a real dog party! After their experiences, we asked each dog to share their thoughts about the day and the inner workings of the GLAD WORKS team.

Here's what they had to say.

 

21Oct

The GLAD WORKS Team Reflects on the Little Things that Make a Successful Day Possible

21 October 2014   Kristen     0 Comments

When we're not busy working, we're busy getting ready to work. That means we're busy filling our cups with steaming espresso, meticulously arranging our desks, making a huge mess of papers covered in sketches, or creating a "to do" list.

Each of us has a routine, and a few things we absolutely have to have or our workday is just going to be a giant bummer.

Here are the GLAD WORKS must haves.

Kristen:

14Oct

Partnership Between Purina and BuzzFeed is the Cat's Meow!

14 October 2014   Kristen     0 Comments

We've known for years that Purina has had it together when it comes to being a truly innovative and courageous brand. Remember a while back when they developed the first app made specifically for cats? That was superfantastic and really, very smart. Now they're at it again, teaming up with the folks over at BuzzFeed to create a very funny series of branded entertainment videos called "Dear Kitten." The success of these videos (16.2 million YouTube views and counting since June) may be the beginning of an exciting new trend in video marketing.

07Oct

Blogger Burnouts are not Cute Like Kittens: Here's 5 Ways to Prevent Them

07 October 2014   Kristen     0 Comments

You have been trying to keep up with your blog and you're doing a pretty bang up job posting it regularly. You've been humming away, brimming with great ideas for interesting content and then suddenly: you got nothing'. Oh dear. What do you do now? Fresh content is good for SEO, plus your public awaits! The adoring masses will be concerned! You'll start getting emails from people wondering if you've fallen off the planet. What's a burned out blogger to do?

Have no fear, burned out blogger!

Here are five tips to avoid the burnout and keep on rockin' in the free world.

1) Go do something else.