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17Dec

4 Steps to Creating Your Personal Brand

17 December 2013   Kristen     0 Comments

From corporate and product brands to personal ones, branding has a huge impact on consumer purchasing decisions. But what many business owners don’t realize is that you yourself are a brand—it’s not just your business and your products that you’re selling. It’s you. Today we’re going to focus on how to create your own personal brand to help strengthen and solidify what you’ve already created for your business.

 What faces do you want to show the world, GLAD WORKS friends?

Find examples

10Dec

Scriptwriting For the Newbie

10 December 2013   Kristen     0 Comments

It might seem like an easy task to create a video to put on YouTube, but they take quite a bit of planning and even some trial and error in order to make them flow naturally and get a point across. Sadly, so many videos out there leave something to be desired because the planning time just wasn’t there before the camera started rolling. In an effort to rid the world of unfortunate videos, we’ve put together this list of tips for making a great one.

Get ready for your close up!

Create a storyboard

03Dec

3 Lessons About Teamwork We Can Learn From American Horror Story: Coven

03 December 2013   Kristen     0 Comments

American Horror Story is an anthology TV series that explores life in different types of “haunted houses” in American culture. The first season took place in a home with a dark history, the next season in an insane asylum and now, in the third season, it’s in a witch coven in New Orleans.

25Nov

HealthCare.gov: The High Cost of Poor Quality Assurance

25 November 2013   Kristen     0 Comments

A few months back, we wrote a post on quality assurance. In that post, we talked about how important it is to test and test and test before letting a project leave our hands. Since we’re so careful to make sure that things are working perfectly before they launch, we have to wonder how the failure of HealthCare.gov, the massive federal healthcare e-commerce website, could have happened.

19Nov

How to Choose a Great Domain Name

19 November 2013   Kristen     0 Comments

Last week we talked about web hosting providers and the different flavors that web hosting comes in. This week, to finish up our series on all things website, we’ll tackle the topic of domain names. Many people underestimate the importance of putting thought into it, but it’s not a small detail!  Your domain name has a huge impact on how people and search engines see your site. Here are the basics of what you need to know.

What is a domain name?