Blog

Many of our clients come to us and say, "I have this great website which cost a fortune, but I don't know if it's making a difference."

We have news for you: just building a fabulous website isn't enough.

Is it a great first step? Absolutely! Websites are, hands down, one of the best tools for increasing traffic to your business and establishing yourself as a company. But once that site is alive and full of dynamic and relevant content, how do you tell people about it?

You’ll notice that we’ve deliberately refrained from posting a “best of” list for 2007. And for good reason.

We believe in using the past as a learning tool, but it doesn’t pay to get too overwhelmed or to drift into morbid reflection. Because today—as every day—we’re moving forward…ever forward.

What do we look forward to in 2008?

Have you decided to take the plunge and claim your corner of the world wide web? Or do you think your current site doesn't make the grade?

If so, hang on to your hard drive. Here are eight simple ways to make sure your web investment doesn't end up gathering dust.

It’s inevitable. No matter how much you plan in this holiday season, there’s always one last gift you forgot to buy…one last-minute add-on to a loved one’s wish list…one last person for whom you feel a sudden rush of generosity.

What is there to do? Where do you start? Where can you go for a great, fun, absolutely perfect gift?

Seek no more in vain! We’ve polled our staff for the best sites and have come up with a list of their favorites. Some of these sites also have brick-n-mortar stores (if you’re really in a rush), but all are well worth a visit.

Remember the good old days of using a favorite catalog to write your Christmas list? My companion was a classic behemoth that became my toy-shopping bible, happily lugged from place to place while I daydreamed about the Barbie Dream House and EasyBake Oven that Santa had, no doubt, set aside for me.

It was a sad day when, due to changing lifestyles and so-called “advances” in technology, these Christmas catalogs became just a fond memory. Since the Sears Wish Book—one of the last to succumb to the advent of the web—was discontinued in 1993, a whole generation of children has missed out on this cherished holiday pastime.